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Makta Media
Digital Ads Agency ยท Jakarta, Indonesia

We turn ad spend into
measurable growth.

Makta Media is a performance-driven digital advertising agency. Google Ads, Meta Ads, Microsoft Ads, and full-funnel media strategy. Beauty & lifestyle specialists.

5+
Years Experience
4
Active Clients
ID ยท SG
Markets
Book a Free Audit โ†’
Makta Media
Our Specialties
  • Google Search & Shopping Ads
  • Meta Ads โ€” Facebook & Instagram
  • Microsoft Ads
  • Media Planning & Strategy
  • Beauty & Lifestyle Brands
  • Analytics & Attribution

Founded by a former senior digital ads specialist at a top 3 global media agency group. Enterprise expertise, boutique attention.

What We Do

Our Platforms & Services

Every platform we run โ€” what it does, who it's for, and what it looks like in the real world.

01
Google Search Ads

Capture people at the exact moment they're searching for what you sell. Search Ads put your brand at the very top of Google โ€” ahead of every organic result โ€” for the keywords that matter most.

  • Keyword research and match type strategy for the right intent
  • Compelling headlines, descriptions, and ad copy
  • Sitelink, callout, and structured snippet extensions
  • Smart Bidding aligned to your CPA or ROAS targets
  • Negative keyword discipline to eliminate wasted spend
  • Continuous A/B testing and ad strength optimization
High IntentAlways-OnCPA / ROAS
Google
skincare moisturizer jakarta
Sponsored
yourbrand.com โ€บ skincare
Best Moisturizer Jakarta โ€” Free Shipping Today
Dermatologist-tested skincare loved by 50,000+ customers. 20% off your first order.
Shop NowBest SellersSkin Quiz
Sponsored
competitor.co.id
Moisturizer for All Skin Types
Affordable skincare. Same day shipping.
beautyreview.id โ€บ best-moisturizers
Top 10 Moisturizers Indonesia 2025
Our editors tested 40 moisturizers...

Your ad appears above all organic results

02
Google Shopping Ads

Shopping Ads show your products โ€” image, price, and brand name โ€” directly in Google search. Perfect for e-commerce brands that want to put products in front of shoppers who are ready to buy.

  • Product feed setup and optimization in Google Merchant Center
  • Custom labels by margin tier, best-seller, and seasonality
  • Smart Shopping and Performance Max for automated scale
  • Competitive price monitoring and bid adjustments
  • Product title and description optimization for search relevance
  • Promotion extensions to surface offers and discounts
E-commerceProduct AdsHigh ROAS
Google
vitamin c serum
Sponsored ยท Shopping
SERUM
Vitamin C Brightening Serum 30ml
Rp 189.000
YourBrand
GLOW
Glow Serum Niacinamide + Vit C
Rp 210.000
YourBrand
SPF
Natural Vitamin C SPF Serum
Rp 165.000
Competitor
BRIGHT
Super Glow Brightening Serum
Rp 229.000
Competitor

Products shown with image, price & brand

03
Google Performance Max

Performance Max is Google's most powerful campaign type โ€” a single campaign that automatically serves ads across all Google surfaces using AI to find your best customers anywhere.

  • One campaign covering all Google channels simultaneously
  • Asset group strategy: headlines, images, and video assets
  • Audience signal setup to guide Google's AI towards ideal customers
  • Goal-based optimization: sales, leads, or store visits
  • Listing groups for e-commerce product prioritization
  • Insights monitoring to understand what Google is learning
All Google ChannelsAI-PoweredFull Funnel
YourBrand ยท Beauty
New Collection
Glow Like Never Before
Free delivery on orders over Rp 150.000. Shop Indonesia's best-selling skincare.
Shop Now โ†’
Search
YouTube
Gmail
Display

Runs across Search, Display, YouTube, Gmail & more

04
Meta Ads โ€” Facebook & Instagram

Meta Ads reach billions across Facebook and Instagram. Unlike search ads that catch people when they're looking, Meta ads build desire โ€” putting your brand in front of the right audience before they even know they want it.

  • Full-funnel structure: awareness โ†’ consideration โ†’ conversion
  • Custom and Lookalike audiences from your customer data
  • Retargeting: site visitors, cart abandoners, past buyers
  • Creative strategy: video, carousel, collection, story formats
  • Meta Pixel and custom conversion event tracking
  • Advantage+ Shopping Campaigns for e-commerce scale
FacebookInstagramRetargeting
f
Search Facebook
MM
YourBrand Beauty
Sponsored ยท 🌐
SKINCARE
COLLECTION
Your skin deserves better. Try risk-free.
Dermatologist-approved skincare loved by 50,000+ customers. Free shipping on first order.
yourbrand.com
Shop Now
👍
❤
 2.4K  ยท  318 comments

Ads appear natively in feed, stories & reels

05
Microsoft Ads โ€” Bing

Microsoft Ads reach a unique audience on Bing and the Microsoft network โ€” often higher-income users with lower competition. LinkedIn audience targeting makes it particularly powerful for B2B brands.

  • Search campaigns mirroring Google Ads with Bing-specific tuning
  • LinkedIn profile targeting โ€” job title, industry, or company size
  • Microsoft Audience Network for native display placements
  • Lower average CPCs โ€” great for stretching budgets further
  • Shopping campaigns via Microsoft Merchant Center
  • Ideal complement to Google for incremental reach
Bing SearchLinkedIn TargetingB2B
bing
enterprise beauty supplier jakarta
Ad
yourbrand.com โ€บ enterprise
Beauty Supply for Businesses โ€” Bulk Orders
Trusted by 200+ salons and hotels. Volume pricing, dedicated account manager, same-week delivery.
in
Targeted: Procurement Managers ยท Beauty Industry
Ad
beautyb2b.co.id
Wholesale Beauty Products Indonesia
MOQ from 50 units. Nationwide shipping.

Unique LinkedIn audience targeting via Microsoft

06
Analytics & Attribution

Running ads without analytics is driving blind. We set up GA4, AppsFlyer, and Adobe Analytics to give you accurate, actionable data โ€” so every budget decision is backed by real numbers.

  • โ†’GA4Web & app tracking, conversion events, funnel analysis, and custom dashboards
  • โ†’AppsFlyerMobile attribution MMP โ€” tracks which ad drove each install and in-app action
  • โ†’Adobe AnalyticsEnterprise behavioral data, advanced segmentation, cross-channel journey mapping
  • โ†’True cross-channel ROAS across Google, Meta, and Microsoft
  • โ†’Weekly/monthly performance reviews with strategic recommendations
GA4AppsFlyerAdobe Analytics
Analytics
YourBrand
Users (30d)
48.2K
โ†‘ 34%
Conversions
1,840
โ†‘ 67%
Conv. Rate
3.8%
โ†‘ 24%
Bounce Rate
41%
โ†“ 12%
Sessions by channel
af
AppsFlyer
YourBrand App
Tracked Ad Unit
Download & Get 20% Off First Order
Install Now
Attribution by Channel
Google Ads
42%
Meta Ads
31%
Organic
18%
Microsoft
9%

GA4 web analytics + AppsFlyer mobile attribution

Performance Estimator

Estimate Your Advertising Performance

Get a rough estimate of clicks, conversions, and revenue based on platform and industry benchmarks.

Select your platform and budget to see estimated results.
Our Work

Case Studies

Real results from real campaigns โ€” coming soon.

Detailed Case Studies Coming Soon

We're documenting our campaign results in detail. In the meantime, reach out and we'll walk you through our work personally โ€” numbers, strategy, and all.

About Us

Agency-grade expertise,
boutique attention.

Makta Media was built on real enterprise experience โ€” managing digital ad campaigns for globally recognized brands at one of the world's top 3 media agency groups.

Managed Google Search Ads for a globally recognized consumer electronics brand โ€” handling complex multi-product launches simultaneously
Google Ads, GA4, Apple Search Ads & Microsoft Ads certified
Deep experience in beauty, FMCG, retail, fintech, and consumer tech
Currently managing campaigns for an enterprise beauty retail conglomerate
Serving clients across Indonesia and regional markets (Singapore, Australia)
Fluent in English and Indonesian โ€” no communication barriers
Beauty Specialists

Deep experience running ads for beauty, skincare, cosmetics, and haircare brands across Indonesia.

Regional Reach

Serving clients in Indonesia, Singapore, and Australia. Fluent English & Indonesian.

Performance-First

Every decision is data-driven. We optimize for real business outcomes, not vanity metrics.

Boutique Access

Small team means direct access to senior strategists โ€” no layers of account managers.

Industries Served

Trusted across industries

From beauty conglomerates to global tech brands.

Beauty & SkincareCore Specialty
Cosmetics & FMCGConsumer Goods
Consumer ElectronicsGlobal Brand
Fintech & SaaSB2B
Fashion & LifestyleE-commerce

* Client names withheld by mutual agreement. References available upon request.

Get in Touch

Ready to make your ads work harder?

Start with a free 30-minute audit. We'll review your campaigns and tell you exactly what we see โ€” no strings attached.

Book a Free Audit โ†’ Send Us a Brief
Makta Media
Jakarta, Indonesia  ยท  0813-7000-689
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